rocks_not_dead: (Fuck Plan vom Schiff)
2013-05-10 11:42 am

If you buy Abercrombie && Fitch, this is what you're supporting

http://www.businessinsider.com/abercrombie-wants-thin-customers-2013-5

Teen retailer Abercrombie & Fitch doesn't stock XL or XXL sizes in women's clothing because they don't want overweight women wearing their brand.

They want the "cool kids," and they don't consider plus-sized women as being a part of that group.

Abercrombie is sticking to its guns of conventional beauty, even as that standard becomes outdated.

Contrast Abercrombie with H&M, another favorite with the teen set, who just subtly introduced a plus-sized model in its latest swimwear collection.

H&M has a plus-sized line. American Eagle, Abercrombie's biggest competitor, offers up to size XXL for men and women.

Abercrombie doesn't even list women's XL or XXL on its size chart. Its largest women's pants are a size 10, while H&M's standard line goes up to a size 16, and American Eagle offers up to 18.

It's not surprising that Abercrombie excludes plus-sized women considering the attitude of CEO Mike Jeffries, said Robin Lewis, co-author of The New Rules of Retail and CEO of newsletter The Robin Report.

"He doesn't want larger people shopping in his store, he wants thin and beautiful people," Lewis told Business Insider. "He doesn't want his core customers to see people who aren't as hot as them wearing his clothing. People who wear his clothing should feel like they're one of the 'cool kids.'"

The only reason Abercrombie offers XL and XXL men's sizes is probably to appeal to beefy football players and wrestlers, Lewis said.

We asked the company why it doesn't offer larger sizes for women. A spokeswoman told us that Abercrombie wasn't available to provide a comment.

In a 2006 interview with Salon, Jeffries himself said that his business was built around sex appeal.

“It’s almost everything. That’s why we hire good-looking people in our stores. Because good-looking people attract other good-looking people, and we want to market to cool, good-looking people. We don’t market to anyone other than that,” Jeffries said.

Jeffries also told Salon that he wasn't bothered by excluding some customers.

“In every school there are the cool and popular kids, and then there are the not-so-cool kids,” he told the site. “Candidly, we go after the cool kids. We go after the attractive all-American kid with a great attitude and a lot of friends. A lot of people don’t belong [in our clothes], and they can’t belong. Are we exclusionary? Absolutely."

Jeffries said he thinks that including everyone would make his business boring.

"Those companies that are in trouble are trying to target everybody: young, old, fat, skinny. But then you become totally vanilla. You don’t alienate anybody, but you don’t excite anybody, either," he told Salon.

While a specialty retailer like Abercrombie can't be expected to appeal to everyone, the brand's standard of beauty is quickly becoming stale.

Plus-sized is no longer a niche market: 67 percent of the apparel purchasing population fit that label, and the number is growing all the time.

For too long, this sizable and growing segment has been ignored," writes Margaret Bogenrief at ACM Partners. "Treated shabbily, ostracized by the “pro-skinny fashion world,” and seemingly discarded by designers, department stores, and retailers alike, plus-size fashion consumers, critics, and bloggers are taking back their spending and sartorial power and, in turn, changing both the e-commerce and retailing landscapes."

Ignoring this "revolution" could be costly for businesses, Bogenrief writes.

More brands are featuring curvy, "real-sized," models.

In addition to H&M's Jennie Runk, Dove's wildly popular "Real Beauty" campaign highlights women who aren't as thin as traditional models.

But it's unlikely that Abercrombie will ever sway from its image, Lewis told us.

"Abercrombie is only interested in people with washboard stomachs who look like they're about to jump on a surfboard," Lewis said.



This isn't some kind of school yard bullying. This is a company with ridiculous amounts of money to spend on PR, WORLDWIDE, a company with a HUGE influence on people of all ages, but especially young people from their teens into their twenties and THIS is the message they choose to send. Body shaming with a side order of misogyny.

It is disgusting.

I remember a few weeks ago walking through Frankfurt with my bb Fireez and already snarking about Hollister clothing (belongs to Abercrombie)though I'd never really paid much atttention to it at all because it was never my style in the first place.

This just goes to show, this company is not worth anyone's money or time. It shouldn't be. In fact, I urge everyone who buys there or has bought there to search their heart if this is something they want to support.

If you have clothes by Abercrombie and want to get rid of them, do not throw them away or burn them or something. Sell them and donate the money. Donate it to charity, to any you want, really. Though if you can find one that supports people who are suffering from being bullied due to attitudes like this, it would be a very valid and fitting cause, I think.
rocks_not_dead: (viola liliana sanches)
2012-07-21 11:27 am
Entry tags:

BPAL Review: Gothic Horror

Gothic Horror
The blueblood of the horror genre. Gothic horror borrows heavily from Victorian Romanticism: a dark, passionate sojourn into emotionally-driven aesthetic experience – reaching through gloom towards a vision of the sublime. Using sprawling, decay-riddled visuals, and lyrical narrative rife with suspense, awe, and dread, these films tell tales of tortured souls, long-buried secrets, rapid descents into depravity and madness, and grasping supernatural beings.

Examples: Vampyr, Dr. Jekyll and Mr. Hyde, Dracula, Frankenstein, the Phantom of the Opera

Morbidly romantic, thick with murky melodrama, untouched by the centuries, and dust-rimed: Byzantine incense, benzoin, myrrh, bitter clove, spikenard, oud, and ancient balsam.


In the bottle: The moment I sniffed this I was pretty sure it would be the beginning of a wonderful friendship. In the bottle it's incense-laden and spicy. It's hard to distinguish any single scent, but the mix is very mystical, somehow... special.

Wet: The scent is a lot less heavy. Benzoin, myrrh and probably the spinkenard which is a component I've never had before. and makes the scent a lot more floral than I was expecting from sniffing the bottle.

On drydown: The clove comes out quite strongly, it mingles with the floral and there's the hint of resiny sweetness and the warmth of balsam. I imagine and old building, a ruin. Flowers and greenery are growing between the cracks in stone that is so old it hasn't quite managed to keep its mustiness, letting the fresh air from outside sweep through the ruins.

Quite simply, I love it.
rocks_not_dead: (viola liliana sanches)
2012-07-17 09:58 am

Just need to put this down somewhere

So, this morning the news went through the lolita comunity that a girl from the Seattle area went missing for two days (on her birthday) and was found dead yesterday. :(

I didn't know her, but my heart aches for her, her family, her boyfriend and friends...

I don't know. I'm not sure I have any lolitas on my friends list, but I just have to put these thoughts down here.

The thing is, most of the time the lolita community, especially online which admittedly is the most I see of it unless there's an even I can actually reach... Anyway. Most of the time it barely feels real to me. The pictures, the colours, the clothes, yes, even the drama about those clothes and people doing it wrong...

To use the most cliché metaphor, really, considering the subculture, when I click on a link to anything lolita related or do anything related to it, it feels a bit like falling down that rabbit hole and ending up in wonderland.

So, waking up to news like this, it kinda is not only horrible, but also... hard to associate.
rocks_not_dead: (Default)
2012-07-12 04:58 pm

There are feels about Minutemen #2

SO MANY DAMN FEELS.

And I will attempt to articulate them when I've stopped being a blubbering puddle in the corner.
rocks_not_dead: (Jeremy Renner House 04x09)
2012-05-24 08:21 pm

What if?

One day you were just sitting there, chilln’ out, maxin’, relaxin’ all cool, and you got a text from an unknown number and all it said was “Assemble” and then you looked up into the sky and there was a helicopter flying low overhead with S.H.I.E.L.D printed on it (with a tiny STARK badge underneath) and, hanging out, was Fury, waving at you, and as it got closer, Barton and Romanoff jumped out and handed you a file and said “C’mon, we’ve gotta go get you suited up!”?

Ok, this just turned up on tumblr. And I read it and just thought... this would actually... You know... Like beyond fangirling. I mean, think about it. And I am probably taking this way too seriously, but...

When SHIELD comes to you to recruit you it's because they see something in you. Because they need you and that means they recognise that there's something you're good at.

If SHIELD came to me, I'd have a job. SHIELD has a psych department (has to) and if they really wanted me, they'd help me. I'd have a job and therapy. I wouldn't have to choose between advancing in my life and functioning properly.

I'd be doing something meaningful; I'd be doing something good. I'd get trained up in whatever they'd need. There'd actually be someone who gives a damn that I'm good at what they make me do...

I'd get to see shit and do shit...

Yes, I realise, the likelyhood of dying would be huge, depending on what they'd have me do. But right now? It would still be a huge fucking improvement on my life.

(Also, to make this post sligthly less wtf-ish serious: AVENGERS!)
rocks_not_dead: (Default)
2012-01-21 07:16 pm

SOPA/PIPA boycott

Reposted from [profile] kathie_d


Originally posted by [personal profile] morgandawn at Seems I Am Not The Only One....
......who feels the need to take a break from an increasingly dysfunctional relationship.

Black March - Thursday March 1st 2012 to Saturday March 31st 2012 With the continuing campaigns for internet-censoring litigation such as SOPA and PIPA, and the closure of sites like Megaupload under allegations of 'piracy' and 'conspiracy' the time has come to take a stand against music, film, and media companies' lobbyists. The only way is to hit them where it hurts. Their profit margins. March 2012 is the end of the First Quarter in economic reports world wide. Do not buy a single record. Do not download a single song, legally or illegally. Do not go to see a single film in cinemas, or download a copy. Do not buy a DVD in the stores. Do not buy a videogame. Do not buy a single book or magazine. Wait the four weeks to buy them in April: see a film later, etc... Holding out for just four weeks, maximum, will leave a gaping hole in media companies profits for the first quarter, an economic hit which will in turn be observed by governments world wide as stocks and shares will blip from a large enough loss of incomes. This action will give a statement of intent: "We will not tolerate the Media Industries' lobbying for legislation that will censor the internet."
Original image and campaign source: reddit.

And if you do not feel like taking a total break and perhaps want just a trial separation or couple's counseling, then perhaps consider Black March Lite 2.0 = spend, but spend money on those content creators and independent retailers who came out against SOPA/PIPA.  And tell them why you're buying their products in March.  There are many of them.

And for those who favor the more targeted boycott, you can find info  here.  But no matter which,  you can participate and you can tailor your level of participation.  We have the tools, the will and the strength to take a stand.


Text of image
Black March - Thursday March 1st 2012 to Saturday March 31st 2012
With the continuing campaigns for internet-censoring litigation such as SOPA and PIPA, and the closure of sites like Megaupload under allegations of 'piracy' and 'conspiracy' the time has come to take a stand against music, film, and media companies' lobbyists.
The only way is to hit them where it hurts.
Their profit margins.
March 2012 is the end of the First Quarter in economic reports world wide.
Do not buy a single record. Do not download a single song, legally or illegally. Do not go to see a single film in cinemas, or download a copy. Do not buy a DVD in the stores. Do not buy a videogame. Do not buy a single book or magazine.
Wait the four weeks to buy them in April: see a film later, etc... Holding out for just four weeks, maximum, will leave a gaping hole in media companies profits for the first quarter, an economic hit which will in turn be observed by governments world wide as stocks and shares will blip from a large enough loss of incomes. This action will give a statement of intent:
"We will not tolerate the Media Industries' lobbying for legislation that will censor the internet."
rocks_not_dead: (Default)
2012-01-09 09:51 pm
Entry tags:

BPAL Review: The Night-Raven

Night-Raven
Indigo musk, wild plum, rose geranium, benzoin, night-blooming jasmine, and patchouli.

In the imp: I get a strong scent of patchouly and musk and the earthy-flowery scent of the geranium. It's a very sharp scent

Wet: The scent becomes less sharp. I still smell the musk and geranium, but now the jasmine and something slightly sweet-fruity comes through mixed with the slightly honey-ish scent of benzoin. The patchouli totally saves this one for me, because it makes it work on me despite the flowery scents.

On drydown: The musk and patchouly melt into the background, leaving the geranium, jasmine and benuzoin behind and now it does something really nice because I'm finally getting the wild plum and it's sweet and slightly fruity. It's a very calm... purple scent, if scents can be purple. lol

Ok, so when I first put this on this morning I really wasn't sure whether it was working on me and I was very much "not sure if like."

By tonight? Oh, I do like it very much, actually. It takes a while to go through all its transformations on me, but I really like the end result when it becomes a softer scents. It's soft, sweet and flowery, but still dark and earthy enough to work on me.
rocks_not_dead: (one night butterfly)
2008-02-27 01:36 pm
Entry tags:

FRIENDS ONLY

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